Sunday, June 6, 2010
Save the Children's k2kUSA is a new campaign aimed at helping kids advocate for each other, with a goal of ensuring "a fair chance in life for every kid in America." The k2kUSA council includes notable teens/tweens like Nat & Alex Wolff ("The Naked Brothers Band") and Gov's son Patrick Schwarzenegger.
Taking aim at child poverty, the campaign's website features an ultra-brief "fairness quiz" for kids. Through a partnership with Scholastic Book Clubs, a new book is automatically sent to a child in need each time the quiz is completed. The goal is 90,000 books, so get your kiddos to the keyboard, stat!